About AirMotion <  Our Mission  < Our Team >  Sales & Support

Peter Caruso, Founder & CEO

An accomplished leader in multiple disciplines, Peter Caruso is a well-versed leader with experience in a range of industries and business challenges, from start-ups to internationally branded companies. Trained as a CPA, he brings over twenty years of experience in senior sales, marketing, and financial management and is adept at building businesses and brands.

Prior to founding AirMotion Sciences, Caruso was engaged by the claimed inventor of HVLS fans to build their business from inception to its establishment as an international brand, serving as its President and CEO. As an experienced leader in the HVLS fan industry, his articles have previously been published in numerous trade magazines.

Caruso’s background includes having served as President of two successful science-based education start-ups. He also has extensive experience in senior executive roles in retail and wholesale distribution, including internationally branded sporting goods such as Hummel, the Danish soccer brand, and PUMA, the German athletic shoe company, where he served as President, and EVP and CFO, respectively, of their US operations. Early in his career, Caruso was a CPA at Coopers & Lybrand, with a diverse client base, and also has experience teaching high school math and science.

Caruso received his undergraduate degree from Bucknell University and his MBA from Northeastern University Graduate School of Business. In addition to running AirMotion Sciences, he also serves in limited advisory and mentoring roles, primarily for innovative startups. In his spare time he skis, bikes, and cruises and races sailboats.

At AirMotion, Caruso’s primary role is to ensure the company stays true to its mission, make sure all i’s are dotted and t’s are crossed, and brings the best product, service, and solutions to AirMotion’s customers. To do so requires that he assemble the best engineering, manufacturing, sales, and administrative teams possible. Learn more about his views on HVLS fans and the industry at his blog.

Douglas Carson, VP of Sales

Doug joined AirMotion Sciences in 2011 to run business development, customer service and channels. His goal is to expand the number of satisfied customers as well as annual units sold. Doug brings over 20 years of experience in sales, sales management, and marketing, primarily in the advertising and real estate industries.

A former advertising executive, Doug worked for more than a decade with market leaders Forbes.com, Ziff-Davis, and Arnold Worldwide, including holding senior executive level management positions. He also has eight years of real estate sales experience in the greater Boston area market. At University of New Hampshire, Doug earned a Bachelor of Science degree in business administration with a philosophy minor. Doug is also an avid cyclist, runner, skier, and rock and roll drummer.

ENGINEERING AND PRODUCT DEVELOPMENT TEAM

AirMotion Sciences is fortunate to have engaged the following product development and engineering team members, all of whom are proficient with the latest product design and development and manufacturing techniques, including the use of design software such as SolidWorks 3D (they know their stuff, though lunch-time conversations about Einstein’s theory of relativity can get a bit heavy):

David Fischer (Electrical, Mechanical, Science Guy)

David acts as our VP of Engineering and brings us fully into the 21st century with electronics genius, and a design and development flair for product performance and manufacturing reliability. He has helped take us from early stage development to full production. If there is a smarter way to do things he pushes us toward it. We can especially thank him and his team for our MultiMode Smart Control capability to take full advantage of our big fan’s capabilities. Sophisticated, but simple.

With over 30 years of experience, he learned his craft at MIT, earning dual degrees in Electrical and Mechanical Engineering. He spent a number of years at Arthur D. Little during the days when companies, large and small, went to them to solve technical product design and functionality challenges. If the ADL engineers like David couldn’t figure it out, no one could. With a number of other professional successes under his belt since then, specializing in electro-mechanical configurations, his impact on many product successes is extensive. With David, the line is blurred between work and play – and AirMotion benefits. He is always thinking of a better way!

Joe Madsen (The man behind the fan)

Joe has over 35 years of experience in engineering, design, and development with expertise in manufacturing, and clever design of mechanical and electrical devices, with a special forte in electronic controls. His primary responsibility at AirMotion Sciences has been to design, develop, and source AirMotion products. We can thank Joe for our Next Generation HVLS fans with VPT™ (Variable Pitch Technology) and Rotatair™ Composite blades.

Educated in physics and engineering at Iowa State University, Joe has a wealth of experience including having held management, engineering, and consulting positions at companies that range from engineering and design consulting firms to large multi-nationals such as Raytheon and Rockwell International. In his spare time, when he isn’t designing or building something, this former Iowa farm-boy is a private pilot and a sailor.

Jack Krom (Our Composites guru)

Jack has over 30 years of experience in mechanical and electrical engineering design, development, and manufacturing. His expertise is varied, and includes special capability in the manufacture of composite materials. His primary responsibility at AirMotion Sciences is to build our Rotatair™ composite blades and serve as a sounding board for all engineering and manufacturing challenges.

As a mechanical engineer his noteworthy projects include designing and supervising the building of the retractable roof of the Houston Astrodome as well as managing a team at MIT engaged to design and build composite structures used in military satellites. Jack spends his spare time sailing and keeping current with quantum mechanics. Yea, he’s a rocket scientist.

Neil Tischler, Tischler Resources, Acton, MA

Neil has over 30 years of experience in electronic packaging, mechanical engineering, and project management. His product design and development projects range from Trotter treadmills to Abiomed temporary heart machines used in helicopter transport. Prior to founding his independent design consulting business, Neil held engineering analysis and design positions at companies including Teledyne and Knolls Atomic Power Laboratory. He has a BS in Mechanical Engineering from Union College, a Masters in Engineering from Penn State, and is a member of the American Society of Mechanical Engineers.

At AirMotion Sciences, Neil has been instrumental in helping to assemble the engineering team, as well as provide the necessary insights into the best design and production practices. In his spare time Neil is an accomplished nature photographer.

Scott Lefton, Design Innovation, Melrose, MA

Scott has over 20 years experience as a Mechanical Engineer in design and development and is a registered patent agent (#53,200). He provides AirMotion patent expertise and research as it applies to product design, development, and patent protection. Prior to founding Design Innovation where he advises numerous MIT entrepreneurs, Scott held engineering and design positions at companies including Fishman Transducers and Analog Devices. He has a BS in Electrical Engineering from Polytechnic Institute of New York, and a Master of Science in Engineering Sciences from Dartmouth College. In his spare time he is active creating innovative art and sculptures, combining science with art.